IHALC Amsterdam One-Day Summit

Wednesday, Nov 27 2024 · 8:00 AM · 4:00 PM

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Location

Vijzelstraat 77-3, 1017 HG Amsterdam, Nederland

About

The In-House Agency Leaders Club returns to Amsterdam for our second One Day Summit in the city, this time in partnership with Inspired Thinking Group. We'll be bringing together senior leaders across creative, operations, production, strategy and brand to discuss in-house best practice in Process, Talent and Culture at in-house agencies. We'll also be sharing our latest research into the salary and talent strategy in-house as well as the adoption of AI by in-house teams. Confirmed speakers to date: - Warner Brothers Discovery Creative - Just Eat Takeaway.com - John Lewis Partnership - Inspired Thinking Group Full agenda and speakers TBC Join us from 9am to 5pm on 29 November for a day of support, knowledge-exchange and valuable, applicable insights to help your In-House Agency thrive. Agenda: - 9-9.30am: Welcome - 9.30-10.15am: How do in-house teams recruit and retain the talent they need? Sharing the results of IHALC's Talent & Salary Survey - 10.15-11am: Q&A with Charlotte Johnson, Partner & Content Operations Vendor Lead, John Lewis Partnership, and Dan Birks of Inspired Thinking Group, on the JLP in-house team’s recent reorganisation - 11-11.20am: Coffee - 11.20-12pm: I Don't Like It! strategies for avoiding subjectivity in creative feedback with Nick Goodchild, Vice President, Global Marketing Transformation & Vice President, EU Marketing, Tommy Hilfiger - 12pm-12.45pm: Roundtable discussion on creative feedback and strategies for evaluating creative work - 12.45-2pm: Lunch - 2pm-3pm: Finding your North Star and building a manifesto for your in-house agency with Lee Hobbs, SVP, Head of EMEA Discovery Networks and Creative Agency at Warner Bros. Discovery - 3-3.15pm: Coffee - 3.15-4.15pm: Roundtable on manifestos and North Stars for in-house teams - 4.15-5pm: Round-up and drinks Who should attend? IHALC events are created for in-house agency leaders across creative, design, production, operations and strategy. We carefully curate our audience so that you will be among your peers in a safe space for sharing and support. Group discussions are led by experts from our founding partners, consultancy WDC. Please note: this event is for senior leaders at in-house agencies only. IHALC reserves the right to restrict attendance to those who meet this stipulation IHALC Members attend for free. For details on IHALC Membership, see here: https://www.ihalc.com/membership/ About our event partner, ITG: As the leading halo content partner to businesses around the world, ITG eliminate marketing complexity and produce engaging content that drives growth and reduces marketing costs. ITG collaborate with major brands such as John Lewis Partnership to form technology-powered in-house agencies, delivering high-quality, high-volume content production at the speed of retail. ITG employ over 1,600 people throughout their global offices and their Storyteq platform is recognised as a Leader by Gartner. Clients include the likes of Heineken, PUMA, M&S, KFC, Costa and Jaguar Land Rover (JLR).

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